Synergy for ancillary products.

We are going to use two props for our three ancillary products.

• Our music video
• the digipack
• the website for our artist

The props we are going to use are a guitar and a bowler hat. 

They both appear in our music video because our genre is folk. We decided to take this objects as props for this genre because we though they would suit the folk genre and also, because a guitar is played by Gabrielle Aplin in the original music video. The bowler hat is an object we wanted to include in order to make it part of our artist, River.